Showing posts with label news. Show all posts
Showing posts with label news. Show all posts

Thursday, August 16, 2012

Upcoming Presentations--Fall 2012


Presentation Event Sponsor Date and Location For more Information
What’s the Real Scoop on Online Learning Thought Leader Webinar eLearning Guild December 11, 2012 www.elearningguild.com
Host, Research-to-Practice Day and Presenter, Performance, and Perceptions: Research on Our Evolving Roles CSTD Conference and Trade Show Canadian Society for Training and Development October 31, 2012 www.cstd.ca
Keynote Presentation: The Future of the Technical Communication Brand TCANZ Conference Technical Communicators Association of New Zealand (TCANZ) October 25, 2012 www.tcanz.org.nz
Workshop: A Crash Course in Writing e-Learning Programs TCANZ Conference Technical Communicators Association of New Zealand (TCANZ) October 25, 2012 www.tcanz.org.nz
Workshop: Practical Tips for Effective, Efficient Projects TCANZ Conference Technical Communicators Association of New Zealand (TCANZ) October 25, 2012 www.tcanz.org.nz
Featured Presentation: Really Ready for Prime Time? A Framework for Considering the Practical Challenges Facing “Game-Changing” Educational Technologies e-Learn 2012 Conference in Montreal Association for the Advancement of Computers in Education October 11, 2012 www.aace.org/conf/elearn/
Webinar. Evaluating Informal Learning ASTD Webinar American Society for Training and Development (ASTD) Learning and Development Community of Practice September 27, 2012 http://www.astd.org/Communities-of-Practice/Learning-And-Development.aspx
The Link Between Learning and the Organization: What Research Says about the Real Job of the Learning Consultant? CSTD Montreal Montreal chapter of the Canadian Society for Training and Development September 19, 2012 www.cstd.ca
Informal Learning: Serious Games and the Life Cycle of a Job Serious Play Conference Clark Aldrich August 23, 2012 http://www.seriousplayconference.com/

Tuesday, August 14, 2012

Upcoming Featured Presentation at e-Learn Conference in Montreal


Really Ready for Prime Time?  A Framework for Considering the Practical Challenges Facing “Game-Changing” Educational Technologies

Scheduled: 
e-Learn 2012Thursday, October 11Sheraton Hotel
Montreal, Quebec

Will MOOCs really change the game in higher education?  Will social media really change the way we teach?  And by the way, did computers really change the classroom experience?  British sociologist Neil Selwyn argues that, because educational technology “is essentially a positive project,” it tends to focus only on the positive and that gets in the way of “mak[ing] these technologies happen.”  He suggests, instead, that educational technologists “engag[e] actively with the negative aspects of education and technology and explor[e] how best to withstand them.”  This session explores how to do so.  Through an interactive activity, participants experience roadblocks in implementing a new educational technology.  Through the debriefing of that activity, I present a research-based framework that educational technologists can use to identify contextual, educational, and financial challenges that might affect the implementation of a technology, illustrate the framework with the cases of real-world technologies, and suggest how to appropriately communicate those challenges when discussing new educational technologies with various stakeholders

Wednesday, July 11, 2012

Reminder: Textbook Suggestions for Instructional Design Courses

For those of you whom are university-level instructors, consider these titles as possible texts for your courses:

Book

Description

Suitable Courses
Training Design Basics (ASTD Press) This book emphasizes the real-world nature of designing training programs, working with the time and resources available. Yes, trainers have to analyze needs and write objectives (after all, each trainer needs to know what they are training and why they are doing so). But often the time is limited to perform, so this book suggests ways to get the information even if they don’t have the time or access to all of the people who might be helpful. Similarly, although e-learning and other forms of instruction receive much attention in the professional literature, the bulk of training continues to be designed for the classroom. This book makes that assumption, and offers specific suggestions for preparing classroom courses and workbooks. Finally, after designing and developing courses, most trainers have responsibility for the successful launch and running of those courses. This book explores those issues, too, specifically identifying issues in administering, marketing, and supporting courses so that they are likely to be effective.
  • Instructional Design
  • Designing Training Programs
Advanced Web-Based Training (by Margaret Driscoll and Saul Carliner, Pfeiffer) This book takes instructional designers to the next level in their design journeys. It provides instructional designers, e-learning developers, technical communicators, students, and others with strategies for addressing common challenges that arise when designing e-learning programs. Balancing educational theory with the practical realities of implementation, Driscoll and Carliner outline the benefits and limitations of each strategy, discuss the issues surrounding the implementation of these strategies, and illustrate each strategy with short scenarios drawn from real-world online learning programs representing a wide variety of fields including technology, financial services, health care, and government. Some of the specific design challenges this book addresses include learning theory for e-learning, m-learning, simulations and games, interactivity, communicating visually, writing for the screen, preparing introductions and closings, mentoring and coaching e-learners, and blended learning.
  • Advanced Instructional Design
  • Studio courses in e-learning
  • Advanced Technical and Professional Communication
e-Learning Handbook (edited by Saul Carliner and Patti Shank, Pfeiffer) This book is an essential resource that is filled with original contributions from the world’s foremost e-learning experts including Jane Bozarth, Patrick Lambe, Tom Reeves, Marc Rosenberg, and Brent Wilson. The book offers a comprehensive and up-to-date review of the economic, technological, design, economic, evaluation, research, and philosophical issues underlying e-learning. Each chapter includes a chart that summarizes the key take-away points, contains questions that are useful for guiding discussions, and offers suggestions of related links, books, papers, reports, and articles.
  • Advanced Instructional Design
  • Seminar in Learning
To order and receive more information, either contact your publisher’s representative or visit http://www.amazon.com/Saul-Carliner/e/B001H9RDXU/ref=ntt_athr_dp_pel_pop.

Wednesday, June 27, 2012

Some Textbook Suggestions

For those of you whom are university-level instructors, consider these titles as possible texts for your courses:

Book

Description

Suitable Courses

Training Design Basics (ASTD Press)

This book emphasizes the real-world nature of designing training programs, working with the time and resources available. Yes, trainers have to analyze needs and write objectives (after all, each trainer needs to know what they are training and why they are doing so). But often the time is limited to perform, so this book suggests ways to get the information even if they don’t have the time or access to all of the people who might be helpful. Similarly, although e-learning and other forms of instruction receive much attention in the professional literature, the bulk of training continues to be designed for the classroom. This book makes that assumption, and offers specific suggestions for preparing classroom courses and workbooks. Finally, after designing and developing courses, most trainers have responsibility for the successful launch and running of those courses. This book explores those issues, too, specifically identifying issues in administering, marketing, and supporting courses so that they are likely to be effective.

  • Instructional Design
  • Designing Training Programs

Advanced Web-Based Training (by Margaret Driscoll and Saul Carliner, Pfeiffer)

This book takes instructional designers to the next level in their design journeys. It provides instructional designers, e-learning developers, technical communicators, students, and others with strategies for addressing common challenges that arise when designing e-learning programs. Balancing educational theory with the practical realities of implementation, Driscoll and Carliner outline the benefits and limitations of each strategy, discuss the issues surrounding the implementation of these strategies, and illustrate each strategy with short scenarios drawn from real-world online learning programs representing a wide variety of fields including technology, financial services, health care, and government. Some of the specific design challenges this book addresses include learning theory for e-learning, m-learning, simulations and games, interactivity, communicating visually, writing for the screen, preparing introductions and closings, mentoring and coaching e-learners, and blended learning.

  • Advanced Instructional Design
  • Studio courses in e-learning
  • Advanced Technical and Professional Communication

e-Learning Handbook (edited by Saul Carliner and Patti Shank, Pfeiffer)

This book is an essential resource that is filled with original contributions from the world’s foremost e-learning experts including Jane Bozarth, Patrick Lambe, Tom Reeves, Marc Rosenberg, and Brent Wilson. The book offers a comprehensive and up-to-date review of the economic, technological, design, economic, evaluation, research, and philosophical issues underlying e-learning. Each chapter includes a chart that summarizes the key take-away points, contains questions that are useful for guiding discussions, and offers suggestions of related links, books, papers, reports, and articles.

  • Advanced Instructional Design
  • Seminar in Learning

To order and receive more information, either contact your publisher’s representative or visit http://www.amazon.com/Saul-Carliner/e/B001H9RDXU/ref=ntt_athr_dp_pel_pop.

Wednesday, June 13, 2012

Upcoming Presentations and Webinars

Presentation

Event

Sponsor

Date and Location

For more Information

What’s the Real Scoop on Online Learning

Thought Leader Webinar

eLearning Guild

December 11, 2012

www.elearningguild.com

Host, Research-to-Practice Day and Presenter, Performance, and Perceptions: Research on Our Evolving Roles

CSTD Conference and Trade Show

Canadian Society for Training and Development

October 31, 2012

www.cstd.ca

Keynote Presentation: The Future of the Technical Communication Brand

TCANZ Conference

Technical Communicators Association of New Zealand (TCANZ)

October 25, 2012

www.tcanz.org.nz

Workshop: A Crash Course in Writing e-Learning Programs

TCANZ Conference

Technical Communicators Association of New Zealand (TCANZ)

October 25, 2012

www.tcanz.org.nz

Workshop: Practical Tips for Effective, Efficient Projects

TCANZ Conference

Technical Communicators Association of New Zealand (TCANZ)

October 25, 2012

www.tcanz.org.nz

Webinar. Evaluating Informal Learning

ASTD Webinar

American Society for Training and Development (ASTD) Learning and Development Community of Practice

September 27, 2012

http://www.astd.org/Communities-of-Practice/Learning-And-Development.aspx

Webinar. Informal Learning Basics: So What Are the Basics?

ASTD Webinar

American Society for Training and Development (ASTD) Learning and Development Community of Practice

July 17, 2012

http://www.astd.org/Communities-of-Practice/Learning-And-Development.aspx

Keynote Presentation. What the Research Says about Informal Learning (and Implications for Practicing Professionals)

International Conference on eLearning in the Workplace

International Conference on eLearning in the Workplace

October 14, 2012

www.icelw.org

Informal Learning Basics Now Available


Informal Learning Basics has officially been published by ASTD Press.  

If you are an ASTD member, you might have received an announcement about the book through email. If not, here’s the notice.

Informal Learning Basics explores one of the hottest topics in training today.  It describes how training and development and other Human Resources professionals can better harness informal learning.  By some accounts, informal learning—in which learners define some combination of the process, location, purpose, and content of learning and may or may not be conscious that learning occurred—provides as much as 70 percent of all learning in the workplace with little or no involvement of training and development professionals.  


So readers have realistic expectations and plans for the application of informal learning in the workplace, the book first describes how informal learning works and identifies how to use it effectively at key touch points in the life cycle of a job.  Then, to help readers harness the power of informal learning, this book describes how readers can support 22 specific types of group and individual informal learning,  how social, enterprise and other instructional technologies can assist in those efforts, and how to evaluate informal learning.  Each chapter includes exercises that help readers apply the concepts presented in the book and worksheets that readers can use when planning informal learning efforts in their organizations.


To find out what type of informal learner you are, check out the next post on this blog.  



Saturday, May 05, 2012

Order Books, Including Informal Learning Basics


Informal Learning Basics
e-Learning Handbook

 
Training Design Basics
Advanced Web-based Training
Designing E-Learning

 
Techniques for Technical Communicators
Information And Document Design: Varieties on Recent Research (2nd edition)
An Overview of Online Learning (2nd edition)

Monday, April 23, 2012

Differing Attitudes Towards Professionalization

Check out, The Three Approaches to Professionalization in Technical Communication, one of the articles in the special issues on professionalization in the journal, Technical Communication.    

The article explores internal divisions within the profession by exploring a spectrum of attitudes towards professionalization.  At one of the spectrum is professionalization, which seeks to formalize the practice and preparation for the profession. At the other end of the spectrum is contra-professionalization, which actively resists efforts to professionalize.  

Here is the abstract of the article:
Purpose:  Explores internal divisions within our profession by exploring one particular type of tension that exists: that technical communicators do not have a unified view of professionalization for the field.
Methods:  Proposes that prevailing approaches to professionalization are rooted in theories of occupations, the exclusive right to perform a job. True occupations have such rights legally; aspiring occupations like ours are professions.  Common components of an infrastructure for occupations includes professional organizations, bodies of knowledge, education, professional activities, and certification.
Results:   Professions often establish these in anticipation of becoming an occupation, but some practicing professionals interpret and use them differently, resulting in a spectrum of approaches to professionalization.
At one end of the spectrum is formal professionalism, which views professionalization as a stepping stone to full occupational status. It is rooted in a worldview that values expertise and sees the infrastructure of an occupation supporting the development of expertise and controlling access to the profession.
In the center of the spectrum is quasi-professionalization, in which individuals participate in the activities of the occupational infrastructure but without the expectation of exclusive rights to perform the work. Quasi- professionalization is rooted in professional identity.
At the other end of the spectrum is contra-professionalization, which refers to initiatives that offer or promote professional services outside of parts or all of the infrastructure, sometimes circumventing it completely. This world view is rooted in market theory and characterized by  concepts like Do-It-Yourself (DIY), user-generated and Subject Matter Expert (SME)-provided documentation.
Conclusions:  The differing views suggest tensions regarding support for specific efforts to professionalize technical communication, including formal branding of the profession, establishment of certification, and support for professional organizations.
To see the complete article, visit http://www.ingentaconnect.com/content/stc/tc.  (Note: Only free to members of the Society for Techincal Communication and to those entering through university libraries with a subscription to IngentaConnect.)

Monday, April 16, 2012

A New Book Is on the Way

Informal Learning Basics, my newest book from ASTD Press, should hit bookshelves at the end of May. 

This book, which explores one of the hottest topics in training today, describes how training and development and other Human Resources professionals can better harness informal learning.  By some accounts, informal learning—in which learners define some combination of the process, location, purpose, and content of learning and may or may not be conscious that learning occurred—provides as much as 70 percent of all learning in the workplace with little or no involvement of training and development professionals.   

So readers have realistic expectations and plans for the application of informal learning in the workplace, the book first describes how informal learning works and identifies how to use it effectively at key touch points in the life cycle of a job.  Then, to help readers harness the power of informal learning, this book describes how readers can support 22 specific types of group and individual informal learning,  how social, enterprise and other instructional technologies can assist in those efforts, and how to evaluate informal learning.  Each chapter includes exercises that help readers apply the concepts presented in the book and worksheets that readers can use when planning informal learning efforts in their organizations.

Keep checking this blog for updates on the publication.  

Monday, April 09, 2012

New Case Study about Training Evaluation

New Hire Scorecards at Discover Financial Services, recently published in Training Magazine online and co-written by my student Alexis Belair and I, describes how Discover Financial Services (the Discover card people) developed a series of scorecards, reports that visually report the progress of their new hire training programs.   

Written with the close cooperation of Jon Kaplan, a training director at Discover, and Doug Anderson, manager of this project, this case study not only describes the report, but also describes the challenges, costs, and development resources needed to prepare these reports.  

Read the entire case at  http://www.trainingmag.com/article/case-study-new-hire-scorecards-discover-financial-services.

Monday, April 02, 2012

Avoid Making Assumptions That Backfire When Writing e-Learning Content

Check out Avoid Making Assumptions  That Backfire!, recently published online in Learning Solutions Magazine.

The article explores three of the most common assumptions that instructional designers make when writing—about knowledge, feelings, and culture—and suggest how to avoid them.  It is the first of several I am writing for that magazine that explores issues in writing e-learning programs.  

Visit this link to see the entire article: http://www.learningsolutionsmag.com/articles/833/avoid-making-assumptions-that-backfire.

Monday, March 26, 2012

What does the Transactions Publish? What do Transactions’ Readers want to read?

Check out What does the Transactions Publish? What do Transactions’ Readers Want to Read?,, which I co-wrote with Nancy Coppola, George Hayhoe, and Helen Grady and was recently published in the IEEE Transactions on Professional Communication.

In the process of exploring what readers want, this article also characterizes the state of the material published in the peer-reviewed literature on technical communication.

As the abstract of the article notes:  
Research Problem: The change in editorship of the Transactions on Professional Communication provides an opportunity for investigate the match between the content published by the journal and the content sought by its readers and to assess the uniqueness of the niche that it fills among peer-reviewed journals on professional and technical communication.
Research Questions: What content does the IEEE Transactions on Professional Communication publish? How does that compare to the content published by other journals in the field? And what content do readers of the Transactions want to read?
Literature Review: Researchers in most fields occasionally analyze the entire body of literature within their disciplines as a result of a particular request or a research initiative.  The general purpose of these analyses is to assess the current state of the literature, although each analysis usually has a more specific focus that affects the entire field it covers.  Such reviews have had goals like identifying the leading works in a field, assessing the state of the literature of the field, providing a basis for changing the direction of a journal or body of literature, and assessing the alignment among different parts of  a body of literature. This study is rooted in a particular study intended to prepare for a transition among editors of a journal. 
Methodology: To identify what the Transactions publishes and its unique niche among peer-reviewed journals in the field, researchers identified all peer-reviewed articles published by four major journals in professional and technical communication between January 2006 and December 2010: the Transactions, Journal of Business and Technical Communication, Technical Communication, and Technical Communication Quarterly. Using the STC Body of Knowledge schema, two researchers coded the subjects of articles and adapting a schema by Klein (1999), they categorized the type of research underlying the articles.  To identify reader preferences, the other two researchers surveyed members of the IEEE Professional Communication Society (publisher of the Transactions) about their preferences for content and types of research (using the same schema).
Results and Discussion: The studies provide insights into the extent of alignment between  the material published by the Transactions on Professional Communication and the preferences of its readers on the types of topics covered and the methods used to generate them.  
To see the complete article, visit http://ieeexplore.ieee.org/xpl/RecentIssue.jsp?punumber=47.  (Note: Only free to members of the IEEE Professional Communication Society and to those entering through university libraries with a subscription to IEEExplore.)

Wednesday, November 09, 2011

Oprah's Favorite Thing

Even though Oprah isn't on TV anymore, she's still compiling a list of her favorite things and publishing them in her magazine.

Among her favorite things for 2011 are some dreamy carmels from my sister-in-law's company.  Check them out in the Oprah magazine--the carmels from the Velvet Chocolatier (http://www.thevelvetchocolatier.com/).

(Don't usually plug things, but it's not every day that someone in my family is on Oprah's list.)

Saturday, June 04, 2011

Toronto this Week, New York Next

Perhaps you can make one of these presentations.

Toronto--this Wednesday, June 8

Presenting Informal Learning and You: 10 Issues and Technologies to Consider, to:

Toronto chapter of the Canadian Society for Training and Development

6-8:30 pm

CMC - Canadian Management Centre

150 York Street

5th Floor

To register and see a complete session description, visit the event page.

New York--next Thursday, June 16

Presenting an afternoon workshop and a dinner speech to the Metro New York chapter of the Society for Techncial Communication.

  • The afternoon workshop, Tips for Internally Marketing your Communication Services , is scheduled 1:30 - 5 pm.
  • The evening presentation (and start-of-summer social), Lessons for Technical Communicators and Trainers from Cancellations of "All My Children" and "One Life to Live," is scheduled 5-8:30 pm (no--I'm not speaking the entire time :))

RSVP a must.

The event venue is:

Thomson Reuters

195 Broadway/Fulton

New York, NY 10007

To register and see some speculation about what I'll be saying in the evening, visit the event page.

Thursday, June 02, 2011

Caught My Eye: A Plateful of Healthy Eating

For those of you interested in communication about diet and health (especially of the visual kind):  The U.S. government has unveiled the replacement to its food pyramid: a dinner plate.

Both the pyramid and its replacement, the plate, are supposed to provide a visual representation to guide healthy eating.

Given the high levels of obesity in the U.S., the pyramid wasn’t doing its job.  According to the New York Times article, Goodbye Food Pyramid, Hello Dinner Plate,  (http://www.nytimes.com/2011/05/28/health/nutrition/28plate.html?hp), the pyramid “basically conveys no useful information.”

Originally intended to communicate the building blocks of healthy eating by showing food groups in horizontal bands in roughly some relation to the proportions in which people should eat them, the pyramid was reworked before its first introduction to address concerns by the dairy and meat industries that it under-represented those types of foods (as was the intention).

Later, the proportional horizontal bars were replaced by vertical ones that present all food groups on an equal footing (which diet experts say, they’re not).

The replacement image, a plate, is like a pie chart (the pie reference is not intended as a dietary suggestion) that roughly shows foods in the proportions that people should eat them.

Check it out for yourself.  

As a professional communicator, I empathize with the challenge facing the people who designed the plate: how to clearly convey useful technical information while acknowledging some difficult political choices.

Friday, August 27, 2010

Germany seems poised to limit use of primarily social networking sites, like Facebook, for employment purposes. Although news reports suggest that Facebook believes its privacy settings are sufficient, it seems that the legislators feel otherwise.  


This is not the same thing as a school district in Florida, in which the superintendent unilaterally banned teachers from using Facebook.

That pronouncement only exacerbates confusion over social networking, rather than clarifying confusing points and moving the conversation forward.  In the case of Florida, the issue that seems to have prompted the pronouncement is inappropriate communication between teachers and students.  Banning use of Facebook won't stop inappropriate communication--rather, it avoids the discussion about what is appropriate communication.

The German situation seems different.  It's motivated by a broader concern about what rights employers have when monitoring employees and potential employees, and is part of a bill that has much broader implications than just Facebook.  In addition to social networking, the proposed legislation apparently addresses issues like video monitoring and how employers handle suspected criminal activity.

The proposed legislation distinguishes between social networking sites primarily intended for work-related purposes, like LinkedIn, and those intended primarily for purely social purposes, like Facebook.  Although the news reports I've read do not comment on this, my guess is that the ultimate goal is to avoid situations like those in which bright, 22-year-old university graduates lose good job offers because an employer checked out the candidate's Facebook site, saw a party photo (which is what Facebook was intended for) that ruffled his or her feathers, and rescinded the offer.

Most discussions about the use of Facebook in workplace learning and communication have focused on ways to exploit Facebook for our purposes, without acknowledging the fundamental issue that Facebook was primarily intended for social purposes.

Certainly Facebook hasn't encouraged that acknowledgment, with privacy settings that are only easy to use in theory and, as a result, many users are sharing all of their data whether or not that's their intention.

But it behooves us workplace learning and communication professionals, who are supposed to be sensitive to issues of work-life balance, to recognize that a distinction exists between business and personal social networking sites, and we have a responsibility to launch that discussion.

Although I have a feeling that some social media enthusiasts will not respond enthusiastically to the proposed German legislation, as the lines between work and home life continue to blur, I have a feeling that the discussions of this issue will continue.

For more information about the German legislation, visit http://www.nytimes.com/2010/08/26/business/global/26fbook.html?
    
  

And
The real issue with

Wednesday, August 25, 2010

Corporate Responsibility, Possible Money Grabs, and the ROI of Tutoring: News Stirring Thought about Workplace Learning

  • Business owner Paul Downs wonders "Do I owe my employees a career path? Although he wants to retain employees and found that specialist workers are the most productive, he wonders what happens when workers "top out" on the career paths within his company.  He voices a concern that many employers feel--but concludes the value of supporting his workers outweighs the costs.  Read his thoughts at http://boss.blogs.nytimes.com/2010/08/12/do-i-owe-my-employees-a-career-path/?ref=business.
  • Jeanne Meister and Karie Willyerd make 10 predictions about the future of training in a recent posting on ASTD's Learning Circuits.  Most of the post focuses on the of technology in the future of workplace learning.  But they present more of an enthusiastic rather than critical look at the technology. For example, they see 3-D applications as a low-cost alternative to labs, without addressing the sometimes considerable cost of developing the software-based simulations.  Similarly, they talk about the increasing role of mobile apps but fail to link it to the larger--and ongoing--conversation about supporting performance and transferring training, which is the real process by which these applications for mobile devices offer value to learning.

They also note the role that public policy plays in encouraging workplace learning, and talk about individual learning accounts that some jurisdictions are offering their taxpayers.  But once again, they fail to demonstrate critical thinking about these accounts.  Meister and Willyerd present the accounts as additional revenue sources for tuition for workplace learning.  Why should workers pay their own cash for training on proprietary skills and products that only benefit the employer, when they could invest those funds in a neutral third-party provider who would provide the worker with durable, transferable skills that would make the worker attractive to all employers?  
In terms of the future of trainers, Meister and Willyerd advocate for mostly clerical role: accrediting workers' skills, saying that workers won't necessarily demonstrate competency through courses but, rather, through on-the-job activities. Meister and Willyerd present that certification responsibility as an exciting role--and the primary viable option for trainers.  But they only partially describe exactly what that role is for trainers.  Reading between the lines, if this role is similar to the role that Meister saw for in-the-trenches trainers at corporate universities, one real possibility of this view is that primary role of in-the-trenches trainers under this vision is to serve as contract administrators and trainers of on-the-job coaches—kind of like a specialized purchasing team for training.  This is hardly the "strategic partner" who has a "seat at the corporate table"  view advocated by the trade press and actively explored by strategic HRD research and theory.
Read the full article at http://www.astd.org/LC/2010/0710_meister.htm.

  • Although, ostensibly about parents purchasing tutoring services for their children (a booming industry, which grew 5 percent last year, despite the recession and cuts to schools), Paul Sullivan’s exploration of the “returns” on such tutoring offers some glimpses into the challenges of tallying the ROI of training.   For example, some parents come to tutoring with unrealistic expectations—that the only successful outcome is acceptan999ce to an Ivy League school. I was also surprised by the fees that some of the Manhattan-based tutors charge—as high as 8 times the rate of many contract instructional designers and technical writers. Check out Sullivan’s analysis at http://www.nytimes.com/2010/08/21/your-money/21wealth.html?hpw=&pagewanted=all. Visited August 21, 2010.

Monday, August 23, 2010

Life and Death of e-Mail and e-Books: Roundup of Recent News on Media and e-Books

The next few posts take a brief pause from the account of my sabbatical over the past year to report on some of the news that caught my eye over the past few weeks about:

  • Media (general)
  • e-Books

Then

  • Research
  • Schools
  • Higher education

Next, workplace learning
And

  • Nonprofits
  • And a different perspective


News about media (general)
The blogosphere is chockablock with predictions of various technologies.

For example, a couple of months ago, Tim Young declared the death of e-mail on the Knowledge is Social blog (http://blog.socialcast.com/social-networks-spur-the-demise-of-email-in-the-workplace/).   On the one hand, he was accurately reading surveys saying that use of e-mail was declining, especially among younger people, who prefer instant messaging, texting, and social networks for communicating.

Over time, however, we in the media tend to love hyperbole about media.  The typical story goes like this: a new medium is going to “kill” an existing one.  Television was going to replace radio and movies.  Cable would kill broadcast television.  Computers will replace the classroom.

But as sociologist Neil Selwyn observed at the recent ED-MEDIA conference in Toronto, such hyperbole can, at times, sound “ridiculous” (he was specifically referring to a comment that social media will replace schools).

Steve Lohr puts the situation into a broader perspective in a recent analysis in the New York Times, observing that—in the long-run—media adapt.  Radio lost its primacy as an entertainment medium, but found new lives—first as background music, news and talk (which has taken a primary role in shaping political debate (my addition))—and later, through satellite radio with a  wide range of music and conversation.  Lohr even identifies podcast as a reinvention of the radio show.

Similarly, rather than lose to television, movies reinvented themselves, first with gimmicks like 3D (geez—and now television is trying the same thing) and, later, with a richer viewing experience not feasible through television.

E-mail?  That’s not dead either.  It’s just morphing in use as are telephone calls.  People may be calling less, but some evidence suggests that some of all of all that increased texting is used to schedule phone conversations.  Merely calling people to say hi unannounced is increasingly seen as an intrusion.

Check out Lohr’s analysis, Now Playing: Night of the Living Tech, at http://www.nytimes.com/2010/08/22/weekinreview/22lohr.html?ref=weekinreview.

News about e-books

  • Michael Wolf declares that "e-Books Won the War." I didn't realize we were at war (at least, not over books).  From my perspective, the conversion from print to e-books is part of a larger, systemic conversion from print to online information, and the conversion is very much in process and likely to continue for the foreseeable future.  But, like most industry pundits, hyperbole is intended to drum up attention and, perhaps, business.  Read his comments at http://gigaom.com/2010/08/06/how-e-books-won-the-war/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+OmMalik+%28GigaOM%29&utm_content=Twitter.
  • For a more fact-based account of the situation with e-books, check out the current issue of Spectrum, IEEE's magazine.  After providing a current assessment of the brutal market conditions for manufacturers of e-book readers, Spectrum's  editors report the results of their testing and ranking of all the e-readers out there, including obscure ones that no one ever hears about, like the Bookeen Cybook Opus and the Hanvon WISEreader.  Among the useful information in the reviews are the strengths and drawbacks to each reader, and a list of formats that the readers can display.  No format is universal (a problem), but the ePub and PDF formats seem extremely popular.  Read the article at http://spectrum.ieee.org/geek-life/tools-toys/the-ipad-the-kindle-and-the-immutable-laws-of-the-marketplace/0


Thursday, July 29, 2010

Reflections on a Physical, Intellectual, and Personal Journey

As some readers might be aware, I was on sabbatical the past academic year.  Although I briefly thought about using the year to keep up with Oprah and All My Children, that’s not what I was given the time off for.  I was given a year off of teaching and committee assignments to devote myself full-time to research and learning.

In search of learning and new knowledge, I embarked on a year-long journey.  As I prepare for the new academic year to begin—and my return to teaching (against advice, I didn’t really give up the committee work, it’s too much a part of my system)—I’d like to report and reflect on my experiences during the sabbatical.

  • The first several posts will focus on some of the highlights of my travels, including descriptions of museums I visited, stores I visited, hotels where I slept, and the experience of traveling to Turkey, Spain, Peru, Germany, and France.  
  • The next set of posts describe some of my work projects in the past year, including my projects devising and piloting a governance review process form for nonprofit organizations, revising the certification programs for the Canadian Society for Training and Development, researching the perception of trainers by IT professionals, writing up old research data, and updating the courses that I teach academically and professionally.  
  • The next set of posts after attempt to synthesize these experiences to the challenges of information and instructional design.  
  • The posts after describe, more broadly, what I learned in the past year, highlighting themes from the literature that I read, conferences I attended, and some project experiences over the course of the year, 

Because I tend to be a macro thinker and a designer, and tend to think of possibilities, I describe possibilities suggested by my experiences for my various home towns, for my university, and for my work environment.

I close this journey of a sabbatical—and of blogging—by describing what I’ve learned from it.

Although the actual journey took several months, this one is condensed into the time between now and the start of the academic year—the day after Labor Day.  Post will appear about once a day and are likely to be interspersed with news—both mine and news from other sources to which I’d like to bring attention.